BALLOONS AND GHOSTS - A QUICK NOTE ON READABILITY AND COMICS!
Jennifer de Guzman
Superhero comics tend to have too many word balloons.
Look at this mess from Amazing Spider-Man Annual #42. Do you even want to start reading it? There's very little room for the art to say anything in pages like this.
written by Dan Slott, art by Cory Smith, Terry Pallot, and Brian Reber, lettering heroically managed by Joe Carmagna
Contrast it with these two pages from Ghosts by Raina Telgemeier, which also have both narrative and dialogue.
by Raina Telgemeier, colors by Braden Lamb
The figures in Amazing Spider-Man Annual #42 are so much more rendered and speak so many more words, but they say SO MUCH LESS than Raina's expressive characters in Ghosts.
Yes, these comics are for two different audiences. Two different markets. But the market for children’s and young adult comics is thriving and growing, while superhero comics are struggling to find a way into the readership that YA comics have established.